Sports Direct
Retail sports giant Sports Direct chose GymkitUK Solutions to equip their first UK flagship gym. From reception counter, through to retail display cabinets, lockers, showers, vanity’s and even toilet areas – the strong colours and clean lines flow throughout the club create a stunning overall look
Lockers
A mix of L-Shape lockers with full hanging compartments and bag holders, and traditional 2 column lockers were used in the changing rooms. For an enhanced quality feel Sports Direct opted for “anti-slam” soft closures on the doors. A number of smaller security lockers conveniently located opposite reception were also installed for wallets and phones. The design team chose an off standard “Volcano Grey” finish with a deep textured feel on the locker doors and benches. Padlock locking mechanism was chosen for simplicity, and security whilst offering secondary spend opportunities for the club.
Vanity Units
Vanity’s were supplied with integrated Cool White LED lighting in pelmets over mirrors and built in hairdryer points – Volcano Grey was again the finish of choice to compliment the lockers and benching. Back lit mirrors and modern sanitary ware was supplied for the washrooms with a water proof HPL finish. A 2-tone colour scheme was chosen for the washrooms, toilets and IPS to compliment the lockers and benching and to match the shower cubicles.
Shower
Gymkit Solutions also supplied shower cubicles and doors in matching 2-tone colours using waterproof HPL material. Frames, towel hooks and fixtures were supplied in a brushed aluminium finish for a neat uncluttered look.
Reception Counter
Sports Direct chose a reception counter from our “Square” range. The counter features Cool White LED lighting to frame the reception, and the Volcano Grey finish. The colour scheme and finish of the reception matches the lockers, providing continuity and relevance to the design from the moment members enter the club. Opposite the reception is a small retail point with LED lit retail display cabinets to match reception and to merchandise small shop items such as towels, water bottles, padlocks etc.
About the Club
Our design department worked closely with retail sports giant Sports Direct Fitness on the finishes and design of their new flagship club in Aintree. Sports Direct wanted a clean look in the key touch points of their club with quality finishing’s to match. Located in an area densely populated with both high end health clubs and low cost gyms they wanted to compete at both ends of the spectrum – with a membership of just £5 per month, and high quality changing rooms, reception and washrooms we believe they created one of the most competitive club models in the UK.
GymkitUK Solutions was engaged to supply a complete solution including lockers, benching, vanity’s, washrooms, showers, reception and retail display units.
We believe there are certain areas in a club that are worth that little extra focus and investment which is why we chose GymkitUk and Fit Interiors. The quality and design of the changing rooms, lockers and reception is something we are very proud of.
- Winston Higham, Head of Leisure, Sports Direct Fitness